June 22nd, 2010
Creativity…. It’s a Sales Thing!
There is no question about it, top performers are more creative that your average salespeople. They seem to come up with unique ideas to prospect, find ways to enhance client relationships and they close more effectively. Sales leadership requires creativity as well, sales managers that are exceeding sales quotas, hiring and developing their teams and building a sales culture require huge levels of a creativity quotient.
The good news? You can enhance your creativity by “working on it”…In my Keynote, No Regret’s, the Do Over Factor, I share three tenets for personal and professional success, creativity is one of those three foundations. I have listed nine actions you can work on to develop mind patterns that will enhance your creativity power.
- Track your ideas: keep a notebook and write down all your ideas-about anything, it is amazing what happens when you build an active list.
- Inquiring minds want to know: be inquisitive, ask questions, increase your levels of interest
- Learn about different things: study a language, read a book, take a course, get active
- Avoid set patterns: break your habits, floss your teeth differently, brush your teeth in different sequences, drive to work on a new route
- Be open: listen to others, try to accept new ideas
- Be patient in observations: take the time to watch a bird fly, look at the woods more closely, look for new patterns, watch the river flow
- Engage in hobbies: your mind must dis-engage from normal business stress,
- Improve sense of humor: learn to laugh, even at yourself
- Be a risk taker: try something different, the adrenalin will cause a positive impact on your brain.
I would like your comments and thoughts about how you enhance your creativity. What was the most creative sales tactic you have used? What were the results?
BTW: Thank you for reading our blog at: www.YourSalesMangementGuru.com, it was recently ranked by two separate organizations as a Top 20 and Top 50 Sales Blogs. See our Press Release below:
Acumen Management Group President Cited by Two Leading Sales Industry’s Online Organizations for Social Media Savvy and Blog Excellence
InsideView’s IV50 and BuyerZone’s All About Leads 20 Top Blogs Laud Ken Thoreson’s Online Acuity
KNOXVILLE, Tenn., June XX, 2010—Ken Thoreson, Acumen Management Group president, has been cited by two of the sales industry’s leading online sales organizations for his social media savvy and blog excellence—InsideView’s IV50 list and BuyerZone’s All About Leads 20 Top Blogs. He joins InsideView’s select group of sales professionals who are playing a significant role in providing insight to their peers about the use of social media. In making the announcement on its blog, InsideView described Thoreson as “bringing a wealth of “old school” expertise to our list of savvy sales professionals, sharing his expertise on Twitter and in a variety of publications.” BuyerZone’s All About Leads blog covers online lead generation, nurturing, sales, and more. The article describes the blogs it recognizes as “informative, detailed, and engaging sales blogs written by professionals in the industry.”
Thoreson writes Your Sales Management Guru blog and contributes regularly on LinkedIn and other online publications. His collective social media involvement and leadership is helping usher in a new era of sales that meshes with the customer 2.0 experience. “Sales 2.0” entails leveraging the same social media used by customers—Twitter, LinkedIn, Facebook, blogs and others.
Thoreson said, “Social media acuity is quickly becoming a factor in sales success—for bolstering brand awareness and credibility in addition to intelligence about customers and prospects. I strongly urge clients to ensure that their sales organizations take advantage of this increasingly pervasive force, and our workshops help them do that.”